A Blueprint for DAM, MAM Cost Avoidance
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چکیده
Justifying investment in media asset management (MAM) and digital asset management (DAM) systems can be extremely difficult. The costs of these systems can be incredibly high, and IT departments must be able to justify the implementation and operating costs. Measuring return on investment (ROI) and cost avoidance is typically complicated as a result of implied soft costs and emerging technologies that are often viewed as reasonable alternatives to these systems.
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